
Technology
Chrome tries new ad-targeting technology after privacy backlash
- Deanne Drexler
- January 31, 2022
- adtargeting
- backlash
- Chrome
- privacy
- technology
A Google Chrome sticker on a Google Pixel Chromebook Stephen Shankland/CNET Google unveiled on Tuesday a new technology called Topics that’s designed to protect user privacy without putting an end to web advertising. The approach, which Google plans to start testing in coming weeks, replaces an earlier project that riled up privacy advocates. TheĀ Topics interface […]
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