Exec

Business Tech

Bold Penguin tech exec on his acquisition strategy

“As one of the founders, you kind of pick up whatever ball is on the ground,” Clarke said. But he also wants to devote his time to what helps Bold Penguin keep growing. Anticipating future technology needs – sometimes through acquisitions – is a key part of that. “My background is in technology and data […]

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SEO

MarketerHire Exec on Freelancers, Content, SEO

Tracey Wallace is a writer turned content marketer turned SEO pro. She was the head of BigCommerce’s content team and now serves a similar role for MarketerHire, a marketplace for freelance marketers, which launched in 2019. In our recent conversation, she addressed the post-Covid workforce, the benefits of hiring freelancers, and, yes, how to drive […]

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